AWARD SCHOOL 2018
I was lucky enough to be featured on "the wall" for Experiential (Best in Show), Social (Best in Show and State Live Brief Winner) and Strategy.
"Food waste is an important issue but a hard one to engage with. So you really need to do something different to get the message out there. Maybe even something a little outrageous. Certainly, you have to be amusing, shareable, and surprisingly useful. 'Wasted' ticked all of those boxes." -Grant McAloo, Executive Creative Director, Leo Burnett Sydney.
"It's hard not to smile when you see this idea. Two seasons in a day is a great insight for non-stop air travel, brought to life in a memorable and newsworthy way using one of the trademarks of the brand. This might even make zip-off pants cool. Maybe." -Barbara Humphries, Creative Director, The Monkeys Sydney